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How Brands Can Learn to Write Persuasively

(Reading time: approx. 3 minutes) Words are powerfulThose who say actions speak louder than words probably didn’t study rhetoric – the art of using language effectively and persuasively. Words are...

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What it Really Means to Be a Marketing Technologist

(Reading time: approximately 4 minutes)  A version of this post was originally published here. As a marketing technologist you have to be a scrappy innovator. There’s no better feeling than making...

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